Floyd Yoga Jam 2015 – Labor of Love




Project Description

Most of us can agree that Floyd Yoga Jam is a great idea. It embraces so much of what we love about festivals and combines it with a yoga retreat. Laura and Shirleyann have gone to great extents to protect and nurture this great idea, along with the support of many other local folks. For them it is a Labor of Love. As a sponsor of the event, Venture Out has the opportunity to continue to build the brand and create materials with a consistent and authentic look that reflects the values and vision of these two lovely ladies. Be seen looking great.



Project Details

Client Dancin’ Dakinis
Date Jan 2015
Skills Graphic Design & Web Development
View floydyogajam.net



The theme the Dakinis came up with for this year’s YoJam is Labor of Love: it is the effort you make in your practice, the energy to put towards your endeavor, and the follow through you have with your commitments. The vision that I had for this poster came to me during Shavasana at Mary Brown’s Thursday night yoga class with special guest Jagadish. The response…

“Blissin awesomeness!!! Really like the stage with the lights shining out, the c0lor scheme is engaging, and the layering draws my eyes into the poster. ” – Shirleyann



Website Update

We made great strides last year creating a brand spanking new website for YoJam, so this year is was a breeze to update the layout with the new look from the poster graphic and a few new bells and whistles, like social media sharing and feeds, a spinner for the load time, and some new ticketing features.


Check out Floyd Yoga Jam Website