The WinterSun was ready for an update.  They had plans to upgrade their fabric, form-fit their lines, and slightly increase their prices to appeal to a new kind of store owner. All this change called for a new identity.This new look needed to appeal to a wide range of customers and use colors and styles that represented the line.

Deliverables

Logo, Sales Sheets, Hangtags, Postcards, Ads, Gift Bags

Old logo:

old-logo

New look:

WS-LineFeature-Fall
WinterSun_hangtags-all